Shell Bay Residences

shelbay Residences

Residences at Shell Bay: Overview

Welcome to Shell Bay Residences, an exclusive residential haven designed for elite living in Hallandale Beach. Developed by The Witkoff Group and PPG Development, this luxurious property offers bespoke one-to-four-bedroom residences, including penthouses and hotel rooms, with an estimated delivery in 2026. Join us on a journey through the meticulously crafted details, resort-style amenities, and the unparalleled lifestyle that defines Shell Bay Residences.

Location of Shell Bay Residences

Situated at 501 Diplomat Parkway, Shell Bay Residences enjoys a prime location in Hallandale Beach. Overlooking the Greg Norman-designed Championship Golf Course, select residences with East exposure on high floors offer stunning views of the Ocean and Intracoastal, providing an exceptional backdrop for an elevated living experience. This central location ensures proximity to cultural activities, Aventura Mall, nightlife, marinas, and more.

Shell Bay Residences Features:

  • 108 Residences: A collection of one-to-four-bedroom residences, penthouses, and hotel rooms, spanning 20 floors and showcasing meticulous attention to detail.
  • Auberge Concierge: Enjoy personalized hospitality with services like pre-arrival provisioning, contactless valet closet deliveries, and butler services by a dedicated team from Auberge Resorts Collection.
  • Penthouse Collection: Luxurious penthouses boast private outdoor spaces, duplex options with a plunge pool and summer kitchen, providing an exclusive retreat.
  • Valet Closet: Convenient valet closet facilitates seamless service and deliveries, ensuring a hassle-free and organized living experience.
  • Custom Furnishing Package: Residences feature a custom-designed furnishing package, adding a personalized touch and elevating the aesthetic appeal of each space.
  • Mini Bar Serviced by Hotel: Enjoy a curated mini bar serviced by the hotel, providing residents with a convenient and sophisticated in-home hospitality experience.
  • Private Storage Space: Residents have the option to purchase private climate-controlled storage space, enhancing convenience and offering additional room for belongings.
  • Floor-to-Ceiling Windows: Experience breathtaking views with floor-to-ceiling windows and sliding glass doors leading to balconies, flooding interiors with natural light.
  • Open-Concept Layouts: Enjoy open-concept layouts with generous living, dining, and entertaining areas, promoting a spacious and interconnected living environment.
  • European Interior Doors: 8-foot solid-core European interior doors add a touch of sophistication, enhancing the overall design and aesthetic appeal of each residence.
  • Limestone-Style Flooring: Large-format, limestone-style European porcelain tile flooring throughout interiors and balconies offers a seamless and elegant flooring solution.
  • Primary Bedroom with Dressing Room: The primary bedroom includes a spacious dressing room, providing a dedicated and well-designed space for personal grooming and storage.
  • Private Elevator Entry: Residents benefit from private and semi-private elevator entries, ensuring a sense of exclusivity and privacy in each residence.
  • Kitchen Features (Molteni&C): Molteni&C white oak cabinetry, honed marble countertops, Gaggenau appliances, and integrated LED lighting create a gourmet kitchen space.
  • Primary Bath Features: Honed marble floors, custom white oak vanity, and freestanding bathtubs in most residences define the luxurious and spa-like primary baths.
  • Secondary Bath Features: Large-format, limestone-style porcelain tile, custom white oak vanities, and burnished brass fixtures elevate the elegance of secondary baths.
  • Powder Room Features: Venetian-plaster-style walls, a custom stone-clad vanity, LED cove lighting, and limestone-style porcelain flooring create a stylish and sophisticated powder room.

Developers of Shell Bay Residences:

Shell Bay Residences is a testament to the visionary collaboration between two esteemed developers, The Witkoff Group and PPG Development. Led by The Witkoff Group, known for its innovative and iconic real estate projects, and PPG Development, recognized for its commitment to excellence, this partnership brings forth a harmonious blend of expertise and creativity.

The Witkoff Group’s track record of creating architectural landmarks is complemented by PPG Development’s dedication to crafting unique and luxurious living spaces. Together, they have curated a residence that not only exemplifies sophistication and opulence but also represents a commitment to delivering an exceptional standard of living.

With a shared vision for redefining elite living, The Witkoff Group and PPG Development have set the stage for a new era of luxury at Shell Bay Residences, where meticulous design meets unparalleled quality.


Shell Bay Residences is an epitome of luxury living, harmonizing meticulous design, resort-style amenities, and personalized services, promising an elite living experience in the heart of Hallandale Beach.

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